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Channel: Richard Byrne Reilly, Author at VentureBeat
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Think they're tracking you now? Wait till InMobi's unveiling next month

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Mobile ad giant InMobi is going from macro to micro when it comes to tracking consumer use across the thriving mobile spectrum. Next month, InMobi will launch “appographic targeting,” a tool that will allow developers and publishers to follow consumers using mobile devices with what company executives say is unprecedented accuracy. It i…Read More

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